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Archive for January 13th, 2010

Interview #3 with Sylvia Brekke of Phoenix Youth at Risk

Jan 13th, 16:38 by Gabriel Buck
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This is Gabriel Buck CEO at ClickPoint Software with my continuing interview series of guests I think can bring value to ClickPoint customers and anyone who reads this blog. I often interview experts in the online marketing industry and successful lead based businesses owners. Today I am interviewing someone who can tell us about something I find to be instrumental in the success of many entrepreneurs.

I am interviewing Sylvia Brekke of Phoenix Youth at Risk. If you are wondering what that has to do with technology or running your own business I will tell you. I believe it is imperative that you have a mentor when you start your own business. I had several mentors and they were instrumental in the success ClickPoint software has enjoyed.

I believe mentoring to a youth also gives you valuable skills in dealing with customers, employees, and a… Read Article »

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Interview with Gabriel Buck, CEO ClickPoint Software

Jan 13th, 16:17 by Gabriel Buck
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Ok, first question: Why am I doing an interview of myself on my own blog?

I think our customers should know the CEO of ClickPoint Software and understand what makes him tick.

Will you ask good questions or let yourself off the hook?
I think I will ask some challenging questions.

Where do you get your hair cut? Just kidding!

Why did you create ClickPoint Software?

I was working as a marketing consultant with mortgage companies in Irvine, CA. I saw a lot of people in marketing departments struggling to keep up with lead sources. I thought there had to be a better way. I asked myself why there wasn’t software that helped a marketing director manage all of their leads and lead sources. I started development of LeadExec in 2005. I was able to raise $250,000 from an investment firm… Read Article »

    ClickPoint Software is a company that believes in helping its customers by providing the best lead management and lead distribution sytem on the market. Our mission is to provide powerful software that is simple to use.

    Gabriel Buck

    Gabriel Buck

    CEO
    ClickPoint Software

    LinkedIn

    This is my blog about starting a company from the ground up. If you want to learn what its like to run a successful business with an emphasis in the online marketing space this is the blog for you. You will learn about lead distribution, lead automation, lead management, and hear from industry experts that will share their experience and tips with you for free.

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    My Widget Title

    What is a Lead?

    A lead is anyone who is looking for a product or service. People go online to search for products and services but also respond to mail, radio, and television ads. When a person responds to this type of marketing or searches for a product or service using a search engine they become a lead for a company that wants to offer them their products or services.

    What is a Lead Managment?

    Lead management describes systems that have been created to aid sales organizations in maximizing their performance with leads. Most lead management systems will use a combination of delivery settings to ensure that leads are responded to as quickly as possible while being delivered to the best sales agents in the company. Lead management systems typically will also have methods for increasing the percentage of contacted vs. non-contacted leads. Some of these methods include dialing functionality, automated e-mail, lead validation, and advanced filtering capabilities.

    What is a Lead Distribution?

    Lead distribution refers to advanced software systems that use a variety of methods to deliver leads to a specific location. In LeadExec there are many ways to deliver leads. Lead distribution typically refers to delivering leads in an automated way so that once settings are in place leads can be sent automatically. Lead distribution also has several components like the method that leads are delivered to their final destination. Typical methods for lead delivery include http post, get, ping post, ftp upload, soap post, e-mail with .csv attachment, e-mail with info in the body, and e-mail with an embedded link. Leads can also be delivered using a real-time or time delayed setting.

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