ClickPointSoftware (visit ClickPointSoftware.com)

Archive for January 26th, 2010

Interview #5 with a CPC expert – How to create leads with Pay Per Click

Jan 26th, 09:02 by Gabriel Buck

Our focus today is on CPC and what a CPC specialist does to create unique leads that have high quality and ROI.

CPC Definition – Cost Per Click (this is a great way to augment your SEO efforts and create more unique leads.

To review there is a set criteria we use in order to decide who we interview. The companies we interview must have a good standing reputation in the industry. We want companies that have a successful model and are willing to share a bit of their success with us in an interview. The purpose of these interviews is to learn from companies that have already put in many hours of hard work to establish themselves as a reputable company. You learn specific marketing methods and companies that utilize them specifically.

On our interview Lead buyers will be able to hear what questions… Read Article »

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

    ClickPoint Software is a company that believes in helping its customers by providing the best lead management and lead distribution sytem on the market. Our mission is to provide powerful software that is simple to use.

    Gabriel Buck

    Gabriel Buck

    CEO
    ClickPoint Software

    LinkedIn

    This is my blog about starting a company from the ground up. If you want to learn what its like to run a successful business with an emphasis in the online marketing space this is the blog for you. You will learn about lead distribution, lead automation, lead management, and hear from industry experts that will share their experience and tips with you for free.

    Programming Blogs - BlogCatalog Blog Directory
    Follow ClickPoint Chronicles on Twitter

    My Widget Title

    What is a Lead?

    A lead is anyone who is looking for a product or service. People go online to search for products and services but also respond to mail, radio, and television ads. When a person responds to this type of marketing or searches for a product or service using a search engine they become a lead for a company that wants to offer them their products or services.

    What is a Lead Managment?

    Lead management describes systems that have been created to aid sales organizations in maximizing their performance with leads. Most lead management systems will use a combination of delivery settings to ensure that leads are responded to as quickly as possible while being delivered to the best sales agents in the company. Lead management systems typically will also have methods for increasing the percentage of contacted vs. non-contacted leads. Some of these methods include dialing functionality, automated e-mail, lead validation, and advanced filtering capabilities.

    What is a Lead Distribution?

    Lead distribution refers to advanced software systems that use a variety of methods to deliver leads to a specific location. In LeadExec there are many ways to deliver leads. Lead distribution typically refers to delivering leads in an automated way so that once settings are in place leads can be sent automatically. Lead distribution also has several components like the method that leads are delivered to their final destination. Typical methods for lead delivery include http post, get, ping post, ftp upload, soap post, e-mail with .csv attachment, e-mail with info in the body, and e-mail with an embedded link. Leads can also be delivered using a real-time or time delayed setting.

    Recent Comments

       

      January 2010
      M T W T F S S
      « Dec   Feb »
       123
      45678910
      11121314151617
      18192021222324
      25262728293031
      Programming Blogs - BlogCatalog Blog Directory
      Share